If you have an idea I want to know everything about it.
Where there’s an amazing idea, terrible idea, hilarious idea or strange idea, I’m also there, hoping to sign up as a fly on the wall — unless they're running a brainstorming session on improving the fly swatter. I’ll sit that one out.
1) Coming up with the restaurant name PIZZA PIZZA:
What exactly went on in that room? I picture it being a situation where someone was just muttering the name of the product they plan to sell under their breath in hopes that it would jog some other better name in their mind and someone overheard...
"What was that Steve?? -- Pizza what?"
"Uhh... Pizza...... Pizza"
And Steve just ran with it, accepting his new name: "Genius". Someone else obviously tried to get in on the action offering up "Pizza Pizza Pizza" as an option, but that was "too far man... too far"
I wonder where Steve ended up, I mean it’s gotta be all downhill after a gem like “Pizza Pizza” but I’m sure he was able to ride that high for a little while. Maybe he got cocky and tried to bring the ol' magic to other companies, unfortunately “Car Car” and “Shirt Shirt” were much less well received. He can now be found at his local drinking hole regaling anyone who'll listen with his heroic tale, which is basically just muttering “pizza pizza … pizza pizza … pizza pizza” under his breath. [Please note that he pauses the proper amount of time between every second ‘pizza’ so that nobody thinks he’s just saying the word ‘pizza’ over and over again. That would be insane.]
Funnily enough the guy who overreached with “Pizza Pizza Pizza" is actually thriving with the release of a new self help book “Rejection, Rejection, Rejection: Third time’s a charm!”
"Ok so John Travolta and Nicolas Cage have very different body types, how do we account for th—"
"Face — Off! Get it??"
"Oh yes, of course, moving right along..."
“Think of the douchiest possible name you can think of, write it down, and we’ll put them all in a hat. I’ll then pick one at random… and then i’ll burn it, i’ll burn them all! The hat too. Then I’ll probably rub the ashes all over my face and laugh. I’ll pull out a couple guns and shoot randomly around the room. I’m not gonna lie, some of you are gonna get licked. And as the fire spreads and the bullets rain, random things that have no business exploding will magically turn into fireworks. You’ll all die to the sound of my laughter… and for the lucky ones some gentle licking.
And you know why this is happening to you? Because you let me down. Even before we start I know that those names you are going to put into this hat will not possibly be douchey enough.
Ok, now think of the type of man who would actually do what I just described… what is the name of that man?”
And thus, Castor Troy was born.
In fact, I felt so inspired just thinking about this movie that I decided to come up with my own movie idea. It's called:
'You wanna go?'
About a couple of tough guys who get into a fistfight before realizing they both kinda have to pee...
Tagline is simply "Pissed!"
If you'd like the story rights please contact my law talkin' guy.
I know this post was pretty silly but I seriously love brainstorming with people, coming up with ideas, talking about what led people to certain ideas, etc. I meet a lot of different types of creative people and it's really interesting to see all the varying approaches people take when it comes to their craft.
In the future I would love to write another post, taking a more serious approach, on ideas, decision making, and collaboration in the art world — stay tuned!
And if you see me before then and you tell me about some amazingly fantastic idea one of my first questions is probably going to be:
"Soooo... what were all the absolutely terrible ideas you initially had that helped lead you to this awesome one??"
Happy brainstorming everyone :D